Project Description
JJC Company was founded by Joseph J. Corcoran in 2014 with a mission to build mixed-income housing across Massachusetts and beyond.
They manage and execute the development of multifamily housing from inception to long-term success. JJC takes pride in its capacity to work closely with residents, communities, and public entities to realize ambitious and innovative projects. Graffito ID was approached by JJC because of our shared values and knowledge of the real estate industry as well as our proven ability to communicate with stakeholders, from potential investors to future tenants.
Formally known as Joseph J. Corcoran Company, the leadership at the company asked us to explore different naming conventions. We were tasked with determining a name variation of “Joseph J. Corcoran Company” that would be easy to remember while retaining its reputation within the communities it serves. Once we settled on “JJC Company,” the Graffito ID team moved on to branding, followed by a new website design, which was programmed in-house. The website design successfully integrates the new branding, creating a visually compelling user experience and focusing on JJC Company’s robust portfolio of projects.
